ikonic is an evidence-based digital agency living at the intersection of consumer behavior and technology, helping enterprise marketing teams cultivate brand engagement and generate profit. We combine extensive expertise in Platform Development, Mobile Marketing, Social, Analytics, and Inbound Marketing to facilitate better decision making and generate greater ROI from digital marketing.
Our core expertise ranges from strategy and concept creation to development and analytics. We've deployed thousands of campaigns and built hundreds of products across a wide-range of prospect moments and we use this collective knowledge and expertise to deliver solutions and results.
Every opportunity and client organization is different, so we don't approach each with a rigid process. User Experience (UX) helps your user decide on whether or not they will act. It is defined by how your customer or end-user engages with and experiences your digital product.
The User Interface (UI) gives the user the means in which to act. It's the visual design usually carried out by a front end developer.