Capabilities
Strategy & Planning
ikonic combines strategy and insight with the latest technologies to engage audiences in ways that are meaningful and relevant. From strategic road map development to content management integration, we create immersive user experiences that are easily absorbed.
• Holistic Digital Marketing Strategy
• Business Goal and KPI Definition
• Competitive Analysis
• Persona Definition
• Customer Lifecycle Analysis
• Conversion Path Analysis
• Market Research
• Internet Strategy
• User Flow Planning
• Customer Needs Assessment
• Customer Retention Program Development
• Brand and Product Positioning
• Messaging Framework Development
Creative
Our creativity isn't limited to making communications attractive; we look for imaginative and inventive solutions in everything we do. The way we see it, a well-designed user interface is included in the price of admission for a brand experience company. We go beyond aesthetics, crafting solutions that stimulate interest and inspire confidence in your brand.
• User Interface Development
• Branding & ID Development
• Web & UX Design
• Company Collateral
• Brand Books & Guidelines
• Packaging
• Data Visualization
• Visual & Graphic Design
• Interaction Design
• Environmental Graphic Design
• Branded Applications
• Augmented Reality
Technology
We view technology as a tool for addressing your unique marketing challenges, and the process starts with a thorough understanding of what you want to achieve. To formulate the perfect solution for you, we merge various technologies ranging from web application frameworks and content management systems to mobile applications and social media platforms.
• Content Management Systems (CMS)
• Mobile App Development
• Social Media Applications
• Email Marketing and CRM
• Server-Side Development
• Video Deployment
• Technology Assessment
• Software Architecture
• Quality Assurance
• Technology Integration
• e-Commerce Development
Social Media Read More
We work closely with our clients to plan, launch and manage their social media strategies. We pull from our expertise in application development, video creation, content management, and ROI measurement to ensure your strategy utilizes the most effective consumer touch points for your brand.
• Social Media Strategic Planning
• Integrated Campaign Strategy
• Goal Definition
• Video Content
• SEO for Social Properties
• Social Media Monitoring
• Reporting
• Online Reputation Management
• Word of Mouth Marketing
• Widget Development
• Blogger Outreach
• Social Branded Applications
Analytics & Research
Knowledge is power. We help our clients benchmark, measure and maximize their digital marketing initiatives.
• Brand and Advertising Tracking
• Customer Loyalty Assessment
• Website Analytics
• Statistical Modeling & Forecasting
• Research & Audits
• Social Media Monitoring
• Consumer Segmentation
• Data Analysis & Recommendation
• Analytics Performance Analysis
• Retention Analysis
• Multivariate Testing
• Email and CRM
• Customer Profiling
• Solution Definition
• Competitive Intelligence
Search Marketing
ikonic is well-versed in a wide spectrum of PPC and SEO campaign strategies. Our exhaustive approach goes beyond helping you rank well in search engines by identifying specific ways to turn impressions into sales.
• Website Optimization
• SEO & PPC
• Keyword Research
• Analytics Implementation
• Landing Page Optimization
• Conversion Tracking
• Google AdWords
• Keyword Management
• Regular Reporting
• Intelligence Reports
• Customer Profiling
• Business Blogging
• Link Building
