PlayerNet

PlayerNet

Project: ikonic designed and built a social media platform that will provide a network for professional athletes and fans worldwide. Some of the athletes include Dhani Jones, Vernon Davis, Roddy White, Ty Lawson, and Santonio Holmes.

The platform offers exclusive, behind-the-scenes content, such as videos featuring star players as they live their daily life. The aim is to drive engagement with fans and help professional athletes manage their reputation rather than the 'media' providing water-cooler banter. The platform hosts multimedia content and offers advertising and sponsorship opportunities for brands. It also sells items such as athlete and team merchandise through an e-commerce function.

In development is a fan wall where fans can track their favorite athlete and fan videos, receive notifications on each athlete's website activity, and share videos with fellow fans.

Visit Site:
Dhani Jones
Santonio Holmes
Vernon Davis
Maurice Jones Drew
Ty Lawson
Roddy White

Deliverables: 
Social Media, Design, CMS, Multi-Site